BABC Northern California Events Calendar
Personal Branding: How to Be Discoverable, Shareable, and Memorable in the Digital Age
Research from Nielsen says just 50% of people believe what a company has to say about its products and services, while 83% will trust the opinion of a friend, peer or family member.
The explosion in use of digital media has given professionals the opportunity to have their wisdom and experience be discoverable, shareable and memorable like never before. It's a wonder then that so many people have not grasped this opportunity and insist on having their life's work generate a mostly mediocre impression on the world.
During this 90-minute workshop with Personal Branding Expert, Mel Carson, you will:
Get an introduction into personal branding and why it's so important for your career and the success of your company.
Learn why personal branding is central to helping you reach your professional goals
Learn how to create a personal branding strategy to help your expertise standout in your industry.
Understand what you need to do to establish your professional purpose and create a personal branding statement.
Receive a whole bunch of tips on how to get the most out of LinkedIn and other social platforms and tools.
Learn how to establish a communication cadence and success measurement framework to keep your personal brand on track.
Be given practical tips for optimizing, implementing and amplifying your personal brand through digital media and in-person
About Delightful Communications?
Founded by former Microsoft Digital Evangelist, Mel Carson, Delightful Communications is a Seattle-based Modern Marketing & Digital PR consulting agency that creates next-generation experiences to help businesses and individuals keep the pace with growing digital audiences through creative ideation, strategic planning, captivating content and enduring amplification.
Our mission is to build brilliant brands through people, not just pixels, helping your message and purpose be more discoverable, sharable and memorable by putting people (customers, executives, and employees) at the heart of each and everything you do.
In short > We help businesses AND people be more Discoverable, Sharable and Memorable.
While we specialize in Influencer Marketing, Digital PR and Personal Branding, our experience, skills and creative flair means we?re an asset to augment any marketing or PR department wanting their message to transcend the norm through Social Media Strategies and Content Marketing.
First 15 people to sign up receive a free copy of Mel Carson's 'Personal Branding - 10 Steps toward a new professional you'