Mobile payment, mobile wallets and NFC are the hot topics for 2012 in the start-up world as much as in the financial industry. But mobile payment alone gains little traction: There are no significant benefits to consumers or retailers, just a different user interaction that replicates more of the old paradigm than a new experience.
Integrating highly targeted offers and loyalty programs on mobile devices combined with mobile payment creates a proposition that benefits all stakeholders and will redefine the retail landscape.
Panel:
Kolja Reiss - MoPay, GM USA
Peter Baldwin - Smaato, GM Americas
Ben Fullerton - Director, Interaction Design, Method Design
Yuri Drozd - Envizio, CTO
Moderator: Thomas Klaus Gump - Partner Pillsbury Winthrop Shaw Pittman LLP
Agenda:
6:00 – 7:00 pm Registration and Networking Reception
7:00 - 8:30 pm Program
8:30 - 9:00 pm Networking
Complimentary appetizers, beer, wine and soft drinks will be served.
Thursday May 10, 2012
6:00 PM - 9:00 PM PDT
Thursday, May 10, 2012
06:00 PM - 09:00 PM
Pillsbury Winthrop Shaw Pittman LLP
50 Fremont Street
San Francisco, CA 94105-2228
Early Bird until May 3: $15 Members / $30 Non-Members
Regular: $20 Members / $35 Non-Members /$50 at the Door
BABC Members: $29 with this promotion code: GABA12
REGISTER ONLINE
Caroline Raynaud
Tel: +1 (650) 386-5015
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